Tuesday, January 31, 2012

NBC Sports Online Presence at Super Bowl XLVI

Here is a rundown of the online offerings and social media opportunities from NBC for this Sunday’s Super Bowl XLVI:

NBC@SUPER BOWL XLVI
SUPER BOWL ALL-ACCESS: NBCSports.com/superbowlallaccess– NBCSports.com is super-sizing Sunday Night Football All-Access and upgrading the experience fans have enjoyed all season long with everything around NBC at the Super Bowl. Super Bowl All-Access will be on the scene in Indianapolis during Super Bowl week, giving the fan exclusive behind-the-scenes photos and video inside of Media Day, the NFL Experience, look-ins on NBC production meetings, Michele Tafoya interviews, conversations with SNF talent and more.

NBCSPORTS.COM SOCIAL MEDIA CORRESPONDENT: For the first time ever, NBCSports.com has installed a social media correspondent for coverage of Super Bowl XLVI. NBCSports.com’s Tiffany Simons will be on-site in Indianapolis giving fans a look at all facets of Super Bowl Week through the eyes of social media. Simons will be live at Media Day, on Radio Row, talking with fans in the NFL Experience, conducting interviews with NFL players and taking fans behind the scenes at Taste of the NFL among other things throughout the week. Simons will also provide updates of her week from @SNFonNBC on Twitter.

SUPER BOWL ON NBC ON FACEBOOK: Facebook.com/SNFonNBC – The Sunday Night Football Facebook page will be the Facebook destination for NBC’s coverage of Super Bowl XLVI. Sunday Night Football on Facebook provides links, photos and videos exclusive to behind-the-scenes at Super Bowl XLVI. The page aggregates all Super Bowl-related content found within the NBC Sports digital network, including nbcsports.com/SuperBowlAllAccess,NBCSports.com, Super Bowl Extra, ProFootballTalk.com, and Rotoworld.com.

SUPER BOWL ON NBC ON TWITTER: twitter.com/SNFonNBCa – @SNFonNBC will provide news surrounding NBC at the Super Bowl. Sideline reporter Michele Tafoya will tweet all week long from Indianapolis and from the sideline on Super Bowl Sunday giving her perspective on injury reports while providing exclusive real-time game updates. Using tweets, twitpics and twitvids, @SNFonNBC will continue to provide unique content with NBC’s Super Bowl talent and production crew as well as NFL players. @SNFonNBC will also alert followers about upcoming interviews and features that will appear during pregame coverage and coverage of Super Bowl XLVI.

SOCIAL CHECK-INS: Fans watching NBC’s coverage of Super Bowl XLVI at home will have the opportunity to check in on GetGlue throughout Super Bowl Sunday and redeem a variety of stickers. Through foursquare, fans can check-in to Lucas Oil Stadium and receive tips and tune-in information from SNF for Super Bowl XLVI.

http://sportsmediajournal.com/

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